One of the most effective mass communication methods available to any business, email marketing delivers huge returns on investment when applied correctly. It can be used to retain customer loyalty, cross-sell products & services to different customer groups, up-sell products & services, conduct surveys as well as inform and communicate via an eNewsletter.
But like all powerful tools, email marketing must be treated with respect. For example, there are legislative, practical and commercial considerations; as well as steps to ensure your contacts receive an engaging business email that incentivises recipients to swift action.
Business Vitamins has successfully created targeted email campaigns designed to meet a wide variety of business objectives, for many different types of business. Typically, we manage the entire process from campaign planning, email template creation, content creation, campaign execution, reporting, analysis and interpretation. We can also create, manage and advise on landing page optimisation.